A Practical Guide to CRM
| Author | : Janice Reynolds |
| Publisher | : CRC Press |
| Total Pages | : 303 |
| Release | : 2002-02-05 |
| ISBN-10 | : 9781482280784 |
| ISBN-13 | : 1482280787 |
| Rating | : 4/5 (787 Downloads) |
Book Synopsis A Practical Guide to CRM by : Janice Reynolds
Download or read book A Practical Guide to CRM written by Janice Reynolds and published by CRC Press. This book was released on 2002-02-05 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's global economy the customer has more and better choices than ever before, bringing on one of the biggest challenges the business community faces today - customer loyalty and retention. To thrive in today's customer-driven economy a company need